Wasaga Beach dunes at golden hour

Palma · Our Story

Born on the beach.
Built on standards.

Founded in 2026 in Wasaga Beach, Ontario — where the world's longest freshwater beach meets a new standard of nail care.

Founded 2026 · Wasaga Beach

Why "Palma"?

Palma is a double meaning we fell in love with: the palm of your hand — the thing we care for — and the palm tree, the easy warmth of the beach town we call home. Wasaga Beach gave us the golden light, the calm, and the unhurried pace; we brought the precision.

Palma Beauty & Aesthetics opened in 2026 as a boutique, appointment-only studio. One client at a time. Tools sterilized fresh for every appointment. Premium BIAB and soft-gel systems chosen for nail health, not speed. It's a simple promise: you leave with nails that are stronger and healthier than when you arrived — every single visit.

That's the Palma standard. It's why our tagline isn't decoration — it's the appointment itself: Enhance. Refine. Glow.

Inside the Palma studio
Melisha Neil, founder of Palma Beauty & Aesthetics

Meet The Founder

Melisha Neil

Palma is the life's work of founder Melisha Neil — a certified nail technician who trained at one of Toronto's leading beauty institutes, graduating with honours at the top of her class.

For the past decade, nail artistry and aesthetics have been her craft and her obsession: the structure of a perfect BIAB overlay, the crisp sweep of a french tip, the quiet luxury of an appointment that never feels rushed. Palma is that decade of passion distilled into one studio — hers.

"Beautiful nails should never cost you healthy ones. That's the promise I built Palma on."

— Melisha Neil, Founder

Melisha applying gel polish in the studio
Melisha admiring a client's finished set
Melisha with a client during LED curing

From this beach, to everywhere

Wasaga Beach · Ontario · Est. 2026

The Road Ahead

Our vision

2026

The founding studio — Wasaga Beach, ON

Palma opens its doors: a boutique, appointment-only studio built around unhurried care, hospital-grade hygiene and premium products. Founding clients set the tone for everything that follows.

2027

Growing the Palma family

A growing team trained to the same exacting standard, expanded services and aesthetics offerings, and the groundwork for our second Ontario location.

2028

Across North America — and to the palms of Mexico

Our goal: multiple Palma studios across North America and Mexico — the same calm, the same standard, the same glow, wherever you find our palm.

The Palma Standard

What we'll never compromise

I

Hygiene, first

Freshly sterilized tools for every single client — no shortcuts, ever, in any Palma studio.

II

Premium products

Professional BIAB and soft-gel systems chosen for wear, shine and long-term nail health.

III

Unhurried care

One client at a time. Your appointment is yours — never rushed, never overlapped.

Sunrise over calm water through palm fronds

"Beauty, held in the palm of your hand — wherever the palms take us."

Be Part Of It

Become a founding client

The clients who start with us in Wasaga Beach are the reason the vision works.

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